Powering publisher growth through audience, engagement, and revenue
📍 Location: The Brewery, London
đź—“ Date: May 6, 2026
The PPA Festival brings together the people shaping the future of publishing—editorial, commercial, audience, marketing, and product leaders all in one place.
If newsletters, subscriptions, and first‑party data are critical to your publisher strategy, come meet Upland Adestra at the PPA Festival in London. We’ll be onsite showing how publisher and media teams turn audience insight into engagement and revenue – without slowing down workflows or adding unnecessary complexity.
Why Visit Upland Adestra at PPA Festival
Publisher teams face increasing pressure:
âś” Audience attention is harder to earn and retain
✔ Subscriber data lives in dashboards, not in day‑to‑day workflows
âś” Speed matters – but activation often lags behind insight
Upland Adestra helps publisher teams:
âś” Act on audience insight in real time, directly within existing tools
âś” Increase newsletter and email engagement with smarter targeting and relevance
âś” Unlock new revenue opportunities without disrupting editorial or commercial teams
Built for Modern Publishers
Upland Adestra works with publisher and media organisations who rely on email and newsletters to:
âś” Grow and retain loyal audiences
âś” Support subscription and membership models
âś” Power commercial, advertising, and ecommerce strategies
From editorial newsletters to audience marketing and monetisation, we help publishers move faster – from insight to impact.
Meet the Team
Meet the Team
John W. Hayes
John W. Hayes
Product Marketing Manager,
Upland Adestra
Product Marketing Manager,
Upland Adestra