In this session, attendees learned how to audit and optimize their email programs to stay resilient as AI‑driven discovery evolved and concerns around Google Zero increased.

What you’ll take away:

• Strengthen foundational elements like list hygiene, deliverability, and compliance
• Use behavioral data, segmentation, and preference‑centre insights to improve relevance
• Enhance subscriber experience through accessibility, template performance, and mobile‑first design
• Re‑evaluate lifecycle journeys, triggers, and engagement‑based flows to keep automations effective

Access the webinar to see how teams tightened their programs, closed performance gaps, and protected reach and revenue in an AI‑shaped future.