{"version":"1.0","provider_name":"Adestra","provider_url":"https:\/\/uplandsoftware.com\/adestra","title":"Mastering the Email Ecosystem: Newsletter vs. Marketing vs. Transactional Emails","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"BXu4rDl2D4\"><a href=\"https:\/\/uplandsoftware.com\/adestra\/resources\/blog\/mastering-the-email-ecosystem\/\">Mastering the Email Ecosystem: Newsletter vs. Marketing vs. Transactional Emails<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/uplandsoftware.com\/adestra\/resources\/blog\/mastering-the-email-ecosystem\/embed\/#?secret=BXu4rDl2D4\" width=\"600\" height=\"338\" title=\"&#8220;Mastering the Email Ecosystem: Newsletter vs. Marketing vs. Transactional Emails&#8221; &#8212; Adestra\" data-secret=\"BXu4rDl2D4\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/uplandsoftware.com\/adestra\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"Not all email marketing campaigns are created equal. In fact, the average inbox receives a wide variety of emails every day, including newsletters, marketing or promotional campaigns, and transactional messages, each with its own distinct purpose and characteristics. The differences between these email types are so significant that many companies choose to use separate Email [&hellip;]"}