Podcast

AI & The Rise of the Account Based Approach to Everything

Learn how account-based marketing and AI improves sales and marketing, and increases revenue.

The two biggest buzzwords in sales and marketing are ABM and AI. In this interview, Nipul Chokski, VP of Marketing and Lattice Engines cuts through the jargon to talk about how account-based marketing and AI improve sales and marketing, and increase revenue.

March 20, 2019