Podcast

AI & The Rise of the Account Based Approach to Everything

AI & The Rise of the Account Based Approach to Everything

Learn how account-based marketing and AI improves sales and marketing, and increases revenue.

The two biggest buzzwords in sales and marketing are ABM and AI. In this interview, Nipul Chokski, VP of Marketing and Lattice Engines cuts through the jargon to talk about how account-based marketing and AI improve sales and marketing, and increase revenue.

March 20, 2019

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Unlock Your Organization’s Hidden Potential with AI-Powered Knowledge Curation and Delivery
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Struggling to find the right piece of knowledge when you need it? Hear from Fiona Vanderlinde, Director of Product Knowledge Management, as she explores the challenges organizations face in managing and delivering knowledge effectively in today's fast-paced digital age. Discover how AI-powered knowledge curation and delivery, specifically through smart snippets, can revolutionize the way you access and utilize information.

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Win, Retain, Grow – The Selling Simplified Podcast
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Unleash the Power of Account Planning

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Discover the Secret to Sales Success with Outcome-Based Selling.

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