Email Marketing for Retail

Drive Retail Business Outcomes with Upland Email Marketing

Email marketing is an effective tool for driving ecommerce revenue, but the race for customer attention is competitive.

Stand out in the inbox with Upland Email Marketing’s solutions for retailers. Our ecommerce email solutions are designed to build your marketable audience, show off your products in beautiful emails, and drive conversions with targeted messaging.


Increase conversions with triggered messaging, re-engagement programs, and abandoned-cart emails.


Deliver the most relevant deals with segmentation, dynamic content, and data-driven email campaigns.


Maximize the success of your email campaigns with A/B testing, render previews, and reporting.

Learn how Upland Email Marketing can drive retail email success for you.

Email List Growth

Grow your total marketable audience with Upland’s flexible email capture.

  • Provide discounts in exchange for a site visitor’s email address
  • Tailor email capture widget contents to match onsite page content
  • Use progressive capture to collect additional user data

Exclusive Offers

Reward subscribers with targeted discounts to increase their lifetime value.

  • Deploy segmented campaigns to your most loyal customers
  • Deliver offers or mobile wallet passes based on user data
  • Target customers by location, demographics, and other data

Product Promotion

Connect your email subscribers with the most relevant content.

  • Target audiences by their interests to increase conversions
  • Build engaging, responsive emails with an intuitive email builder
  • Deliver new content to your subscribers efficiently with automation

Customer Re-Engagement

Win back lapsed customers with Upland’s powerful automation.

  • Trigger abandoned cart emails to increase chances of order completion
  • Nudge email subscribers with an automated re-engagement program
  • Increase re-engagement success with optimized, data-driven campaigns

Want to learn more about Upland's email solutions for retail?