Why Email Is the Key to Marketing ROI
Email continues to be the most effective one-to-one communication tactic for most marketers—and it’s more important now than ever.
From deliverability to design, email poses challenges that can prevent even seasoned marketers from making the most of this critical channel. That’s why Upland has partnered with MarketingProfs to help you conquer these challenges and more, in your journey to maximum marketing ROI. In this hour-long webinar, you’ll learn how to:
- Maximize inbox placement with deliverability best practices
- Craft compelling content and subject lines
- Use personalization and automation to engage your audience effectively
- Coordinate your email messaging with your other marketing channels
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