Scalable Revenue Programs You Can Implement Now

“Best Of” programs are one of the most effective audience engagement tools in local media, yet many organizations are under‑monetizing them. If your program hasn’t evolved in years, you may be missing a significant revenue opportunity.

In this on‑demand webinar, Julie Foley, Senior Customer Success Manager at Second Street, is joined by Vince Johnson, Group Publisher at Osteen Publishing Group, and Reilly Kneedler, a Digital Consultant to newspapers. They share real examples of how modern Best Of programs are driving higher participation and unlocking new, scalable revenue.

From ecommerce‑style, self‑serve advertising to text‑to‑vote functionality, you’ll see how small changes can create measurable impact.

What you’ll take away:

• How to modernize your Best Of program to increase participation
• Ways self‑serve advertising can create consistent, always‑on revenue
• How engagement features like text‑to‑vote drive incremental monetization