You’re Not Getting Blocked—You’re Being Ignored

Email deliverability isn’t standing still – and neither should you. Inbox providers aren’t hard-blocking—they’re silently deprioritizing.

From mailbox provider changes to ever-changing expectations around authentication, engagement, and sender reputation, the rules of the inbox continue to shift. What worked even a year ago may now be quietly limiting performance or putting sender reputation at risk.

A practical conversation, not another theory session

In this webinar, Upland Adestra’s in‑house deliverability expert Ken O’Driscoll will be in conversation with John W. Hayes to cut through the noise and focus on what’s actually changing in email deliverability in 2026 – and what those changes mean for real‑world email programs.

What we’ll cover

In this session, you’ll learn:

• What’s genuinely changing in email deliverability in 2026
  The signals mailbox providers and ESPs are paying closer attention to – and why they matter more than ever.
• Why deliverability is no longer just a technical problem
  How engagement, data quality, and overall program design increasingly determine inbox placement and long‑term performance.
• How to strengthen your email foundation for the year ahead
  Practical steps to reduce risk, protect sender reputation, and future‑proof your email program.