As the leading texting platform nonprofit organizations trust, we are proud to support our incredible nonprofit customers who educate and activate around causes that serve communities in need across the country.

Mobile Commons is proud to stand with them in their work at every level—and we’re honored that nonprofits continue to use our platform for organizing and civic engagement.

Below are a few of our favorite ways that Mobile Commons is being used and mobilize around civic engagement and grassroots fundraising, especially in times of uncertainty around funding.

Double Down on Donor Engagement

• Strengthen relationships: Now is the time to nurture your existing donor base. Show appreciation for their past support and highlight the impact of their contributions.
• Personalized communication: Tailor your messaging to specific donor segments, acknowledging their interests and past giving to inform your next ask (i.e. match highest previous donation, become a recurring donor, donate again)

Maximize the Reach of Your Message

• Optimize your communication channels: Utilize a multichannel approach, including cost-effective channels like email, SMS, and social media, to reach a wider audience.
• Grow your audience: Take every opportunity to promote your opt-in code on all mediums (email, social media, in-person pamphlets/handouts etc.) It’s more important than ever to build on the size and strength of your community. Reaching new people will scale your fundraising efforts, volunteer base and participation, civic engagement, and generally educate more people of the importance of your work. The magnitude of your impact will reflect the magnitude of your list.
  • Segment your audience: Target your messaging to specific groups based on their interests, demographics, or past engagement.
  • Craft compelling content: Create engaging content that resonates with your audience and inspires action.

Streamline Operations and Reduce Costs

• Automate communication: Use Mobile Commons’ automation features to streamline your outreach and reduce manual effort.
• Optimize your messaging: Refine your messaging to ensure clarity and conciseness.
• Track your results: Monitor your campaign performance and identify areas for improvement. Keep an eye on these specific metrics:
  • Response rates/Click-Through Rates (CTR): Test what tone and language is resonating most with your audience and lean more into the winning rhetoric that’s moving your audience to click on the links and fulfill asks.
  • Donor conversions: Who in your audience increases their donations or makes a first-time donation in the wake of a crisis? Crisis donors should receive their own segmentation for more urgent calls to action
  • New opt-ins (especially during a crisis): Capture/retain their interest and make compelling asks that reflect your organization’s most immediate needs.
  • Opt-out rate: This will indicate message fatigue and relevance of your messaging.
  • Online to offline action: Which of your audience members are signing up to attend events or volunteer vs. who is showing up?
• Explore cost-effective solutions: Take advantage of Mobile Commons’ pricing plans and features to maximize your budget.

Demonstrate Impact and Transparency

• Showcase your successes: Share data and stories that communicate the real-world impact of your work and how it benefits the communities you serve. Explain how it’s made possible with the continued support of your audience.
• Be transparent about challenges: Acknowledge the funding challenges and explain how you are working to overcome them.
• Build trust: Communicate openly and honestly with your supporters, building trust and fostering long-term relationships.

Leverage the Power of Mobile

• SMS for urgent updates: Use SMS to quickly communicate important news, event reminders, or calls to action.
• Mobile-friendly donation pages: Make it easy for supporters to donate through their mobile devices.
• Mobile surveys for feedback: Gather valuable feedback from your audience through mobile surveys.
• Mobile advocacy campaigns: Mobilize your supporters to take action on important issues through mobile advocacy tools.

How Mobile Commons Can Help

• Cost-effective communication: Mobile Commons offers a range of pricing plans to fit your budget.
• Powerful automation: Streamline your outreach and save time with automated messaging workflows.
• Targeted segmentation: Reach the right audience with the right message through advanced segmentation capabilities.
• Mobile-first engagement: Leverage the power of mobile to connect with your supporters where they are.
• Actionable insights: Track your campaign performance and gain valuable insights to improve your strategies.

In times of funding uncertainty, effective communication and engagement are more critical than ever. Mobile Commons empowers you to connect with your supporters, maximize your impact, and navigate these challenges with confidence.

Contact us today to learn more about how Mobile Commons can help your nonprofit thrive during a funding freeze. Let’s work together to ensure that your vital work continues to make a difference in the world.