Leverage the right customer reference at the right time to differentiate value and close deals faster.
Access & Manage
Manage customer references within a centralized library. Give your organization access to customer advocates and protect customer relationships from overuse.
Activate & Engage
Activate the right customers at the right time throughout the buying process by intelligently engaging them based on their interests. Create and send pre-packaged microsites in a few simple clicks.
Track & Measure
Tie marketing content and customer references to new revenue. Receive real-time notifications on buyer engagement and identify content gaps in near real-time.
Robust, User Intuitive Platform
The RO Innovation platform is the fastest and easiest way to create, deploy, manage, and measure customer reference and sales enablement content. Seamless integration with your existing tools paired with mobile sales enablement capabilities set your Customer Success, Sales, and Marketing teams up for success.Take a Tour
“The RO Innovation platform has revolutionized our reference program. It is crazy to think how long we had used Excel spreadsheets to do this! With RO [Innovation], I have a system that seamlessly integrates with our Salesforce CRM and is so much easier to manage. Trust the experts at RO [Innovation] – their decades of experience matters.”
– Liz Pedro, Director of Customer Advocacy, Five9
“RO Innovation is the global sales enablement platform. With its integration with Marketo, it’s the holy grail of B2B Marketing. It’s account based marketing on the fly by sales. It’s very cool.”
– Chris Adlard, Global Customer Advocacy Manager, Misys
“My experience with RO [Innovation] is that their continued commitment to innovation and incorporation of new features is unique in the customer advocacy/sales enablement space and only exceeded by the breadth and depth of project management expertise that they bring to a partnership.”
– Merissa Hamilton, Manager, Customer Advocacy, Marketo
RO Innovation ResourcesView all »
The rapid growth of the sales enablement software market demonstrates how it...
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Building a customer reference program helps you both protect and utilize your...
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