An Easy Guide to Migrating Your ESP Platform
An Easy Guide to Migrating Your ESP Platform
Finding the right vendor from a long list of Email Service Providers (ESP) can feel overwhelming. If your relationship with your existing ESP is ‘complicated’ you might be on the lookout for a platform that can better serve the needs of the business – whether that be better integrations, increased personalization or just a better overall level of service.
Finding the right vendor from a long list of Email Service Providers (ESP) can feel overwhelming. If your relationship with your existing ESP is ‘complicated’ you might be on the lookout for a platform that can better serve the needs of the business – whether that be better integrations, increased personalization or just a better overall level of service.
Our guide is your helping hand for migrating to, and from, an ESP or Marketing Cloud. We will help you discover:
- Reasons brands move ESP
- Signs your ESP isn’t working for your business
- Common pitfalls of ESP migration
- Best practices on how to successfully migrate your ESP
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