Upland Altify Cited in 2022 Gartner® Market Guide for Account-Planning Tools

December 15, 2022 2 minute read

Upland Altify is once again listed in the recent Gartner Market Guide for Account-Planning Tools. Gartner’s recent report aims to help Chief Sales Officers evaluate best-fit vendor options. 

“With more than 15 years in the account planning technology space, Altify continues to be recognized as a key account-based selling solution,” said Nigel Cullington, VP of Marketing. “We appreciate Gartner’s recognition of Altify, which we believe is the reinforcement of the value of account-planning tools in helping sales organizations improve the ease and impact of account-planning approaches.” 

Built natively on the Salesforce platform specificallyforB2B sellers, Altify combines innovative technology with expert strategy and methodology. With Altify, Upland customers can increase their win rates, shorten sales cycles, and grow and retain revenue in key accounts by enhancing the capabilities of their Sales Cloud instance.  

Key capabilities include:  

  • Account Manager: Provides salespeople a structure for understanding the key people of influence and business pressures within target accounts.  
  • Opportunity Manager: Gives salespeople a process-driven framework to effectively research, qualify and collaborate with customers.  
  • Relationship Map: Enables salespeople to map and navigate the customers’ organizational hierarchy.  

To learn more about Altify, visit https://uplandsoftware.com/altify/ 

GARTNER is the registered trademark and service mark of Gartner Inc., and/or it’s affiliates in the U.S. and/or internationally and has been used herein with permission. All rights reserved. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner’s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose. 

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