Mobile app marketing software for financial services

Increase app adoption and improve high-value engagement with personalized app experiences that delight your users.

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Product capabilities

Help your customers stay connected to their money

Engage your users and improve their banking experiences by delivering personalized, real-time communications across in-app, app push and app inbox messages.

  • Take advantage of predictive analytics capabilities to ensure you’re always one step ahead of your customers.
  • Deliver the most valuable customer interactions by using A/B testing to understand the most effective message.

Empower your customers to take control of their financial future

With our advanced orchestration capabilities enable you to effectively onboard and nurture your customers, while enhancing their experience with key notifications such as low balance alerts or potential fraud.

  • Improve retention and adoption with triggered campaigns that can help customers onboard effectively or take advantage of new features.
  • Easily connect Localytics with your other systems to send automated, real-time messages and alerts to your app users.

How to use app analytics to improve the customer journey

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Financial services apps record some of the highest number of app session out of all industries, at over 17 sessions per use per month

Localytics helped a major Financial Services App improve their App Store rating from 1.9 to 4.6 by uncovering areas to improve the user experience

Financial institutions see 72% higher revenue from mobile banking versus branch-only customers

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