eBook

How to build a successful interactive promotion

6 Tips for Success

In the media industry, it’s a well-known fact that promotions are one of the most effective tools for generating high quality leads for your clients. But where do you start when trying to create an engaging promotions strategy from scratch?

At Upland Second Street, we’ve helped thousands of customers do just that. We’ve compiled all our expertise in this guide so you can build a successful lead-generating promotion campaign for your organization.

In this eBook, we will walk you through the process step by step, including selecting your promotion type, choosing the right prize, and implementing an effective landing page and follow-up strategy. The result? You’ll be able to deliver high participation rates and a massive ROI to your advertisers—a win-win for everyone.

Download Now

All fields are required

More resources

eBook
An Easy Guide to Migrating Your ESP Platform

Finding the right vendor from a long list of Email Service Providers (ESP) can feel overwhelming. If your relationship with your existing ESP is ‘complicated’ you might be on the lookout for a platform that can better serve the needs of the business – whether that be better integrations, increased personalization or just a better overall level of service.

Read more

eBook
OL Connect for Manufacturing

Explore how OL Connect offers manufacturing companies powerful document composition and automation capabilities to optimize operations and boost productivity.

Read more

eBook
Using SMS for Nonprofit Fundraising

Your step-by-step guide for effective SMS fundraising

Read more