Meet Second Street at NAB Show - Small & Medium Market Radio Forum

Turn listener engagement into measurable audience growth and revenue. Meet our team at NAB Show’s Small & Medium Market Radio Forum to see how radio teams modernize promotions, contests, and audience data.

Event details: 📍 Las Vegas | 📅 Sunday, April 19, 2026 | 📌 Las Vegas Convention Center – North Hall

How Radio Teams Grow Engagement with Second Street

Run High-Performing Promotions

Launch contests, giveaways, and interactive campaigns that keep listeners coming back.

Capture First-Party Data

Collect listener emails, preferences, and engagement insights in one place.

Drive Measurable Revenue

Give advertisers proof of audience engagement and campaign results.

Second Street	Two Powerful Platforms. One Audience Strategy. Two Powerful Platforms. One Audience Strategy.	Adestra
	Power Your Promotions Power Your Promotions Run contests, promotions, and audience engagement campaigns
	Turn Listeners into Data Turn Listeners into Data Capture listener data and engagement insights
	Prove Audience Value Prove Audience Value Deliver measurable participation metrics for advertisers
	Activate Your Audience Activate Your Audience Activate listener data through targeted email messaging
	Engage Smarter Engage Smarter Increase engagement with segmentation and automation
	Build Lasting Connections Build Lasting Connections Turn promotions into long-term audience relationships

Who Should Attend

✔ Radio station owners and general managers
✔ Programming and promotions teams
✔ Marketing and audience development leaders
✔ Sales teams focused on advertiser engagement

Who should attend the NAB show?

Meet Our Team at NAB Show
Our team will be onsite to discuss how radio teams use promotions, audience data, and email to drive engagement and revenue.

Julie Foley

Senior Customer Success Manager,
Upland Second Street

Nick Certa

VP Marketing and Sales,
Upland Software

Tom McLaughin

Account Executive,
Upland Second Street

About the Small & Medium Market Radio Forum

The NAB Show’s Small and Medium Market Radio Forum brings together radio leaders to discuss the future of audience engagement, promotions, and revenue growth. Sessions focus on practical strategies for modern radio teams operating in competitive markets.

Meet Second Street at NAB Show – Small & Medium Market Radio Forum