The Modern Marketer’s B2B Digital Marketing Playbook

1 minute read

Upland Admin

Digital marketers, you have a big job to do.

Potentially handling many channels, and campaigns, while being flooded with data, you have critical insight into customer behavior. You have the tools, skills, and content to drive and track revenue across complex sales cycles with persona-driven and data-backed digital marketing content.

But to manage the process requires a strategy for collaboration at every stage of the content lifecycle: plan, create, distribute, and optimize. Download The B2B Digital Marketing Playbook to learn how—and put an end to cat herding and content chaos once and for all.


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