The Week in Content Marketing: SEO Experts, EBook Repurposing, Sales Reps, And More

1 minute read

Upland Admin

Rounding up the best tips, tricks, and ideas in content marketing. Share your favorite sources with us in the comments or via email

The Evolution of Content Marketing – An SEO View:

The US Edition (Part 2):Sharing opinions from five industry experts on the effects of content marketing on today’s SEO in the US. Via Marketo

EBook Publishing: 5 Ways To Repurpose Your eBook Content For More Exposure And More Sales: Providing five detailed ways and instructions (in a two-part series) to take your already published eBook content and develop new content types. Via The Future of Ink

Why Content Marketing Matters To A Sales Rep: Reviewing the benefits of content marketing from the sales rep’s perspective, and providing a time study tool to evaluate non-selling, content creation time versus selling time. Via Sales Benchmark Index

5 Types Of Content You Probably Aren’t Creating But Should: Aligning content type and the topic of your content with customer needs. Via Marketingland

Photo Credit: The Future of Ink

Did we miss something that wowed you this week? Please share it in the comments.

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