RO Innovation Tour

Activate the Power of Happy Customers with the Ease of Sales Enablement

RO Innovation empowers some of the world’s leading brands to simultaneously activate the right content with the right voice of the customer at the right stage of the buyer’s journey, at scale. Our customer reference and sales enablement solution simplifies the management of customer references, turning the advocacy of satisfied customers into highly effective sales assets. The platform streamlines your peer-to-peer selling efforts and provides real-time analytics on new revenue driven by customer advocacy and buyer engagement. Plus, our expert professional services team is also available to assist with everything from training and technical needs to in-depth customer reference management and strategy sessions.

Configurable Home Screen

Maximize productivity by tailoring your home screen to streamline access to the tools and activities you care about most.

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Relevant Search Engine

Leverage our advanced search engine that produces more relevant, quicker results from your approved content library, allowing users to get the best information at the exact moment they need it.

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Review and Approval Workflows

Simplify customer reference request approvals with automated, multi-step workflows for faster fulfillment and better protected customer relationships.

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Intuitive Dashboards

Quickly and easily identify, view, and digest important program data and metrics surrounding customer references, content assets, KPIs, and more.

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Pre-Built Microsites

Send microsites that can be pre-built or created on-the-fly to package and present sales and marketing collateral to prospects. Track engagement in real-time to help your team close more business, faster.

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Real-Time Notifications

Receive real-time email notifications supporting workflows within the RO Innovation platform, including notifications when a new customer reference nomination or reference request is submitted, as well as when prospects engage with sent sales-related materials.

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Key Integrations

Get your marketing automation, CRM, and other customer advocacy technology platforms all working in lock-step. This is the fastest way to see the return on your investment through the entire customer acquisition and retention funnel.

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Robust Reporting

Demonstrate the value and growth of your program with metrics on key projects, content and reference utilization, revenue impact, as well as other KPIs meaningful to your organization.

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See how RO Innovation can help you drive revenue