Enhancing audience engagement and conversions begins with capturing data to gain a deep understanding of individual’s preferences. This allows for more effective content tailoring, delivering hyper-personalised email experiences.

In our demonstrations, we will showcase how to create an interactive quiz, using Second Street, to capture audience data effectively. Our example quiz, “Unleash your Inner Olympian” gathers insights that are then utilised within our email automation platform, Adestra, to create personalised content and email journeys.

To discover how the quiz is created and how the data is then activated to create engaging email campaigns, watch our demonstrations by filling out the form.