Rounding up the best tips, tricks, and ideas in content marketing. Share your favorite sources with us in the comments or via email
Funnel Thoughts: Never Mind The Tech- Content Is The Key Driving Revenue:
Stressing that content really is “king” and that while technology is important because it enables the process, technology is nothing without content, specifically a content strategy. Via B2B Marketing
Coke Revamps Web Site To Tell Its Story: Proving the value of big brands storytelling versus advertising, through Coca-Cola’s recent decision to revamp their website and introduce online magazine, ‘Coca-Cola Journey,” managed by their new editorial team. Via The New York Times
Marketo LaunchPoint, The Most Complete Marketing Ecosystem, Goes Live: Adding to Marketo’s Marketing Nation by introducing an ecosystem of marketing expertise, resources, data, solutions and more. Via ADOTAS
11 SEO Tactics To Optimize E-Books And White Papers: Sharing the advantages and disadvantages of using e-books versus white papers and providing key steps to be successful at search with either. Via Business2Community
Did we miss something that wowed you this week? Please share it in the comments.