eBook

Birthday Club Best Practices Guide

Birthday club email campaigns – those emails that wish subscribers a happy birthday – are a win-win-win opportunity for your media company.

These campaigns are great for:

  • Driving high engagement with low churn
  • Delighting your consumers
  • Providing advertisers with a unique sponsorship opportunity
  • This guide provides you with best practices for creating a birthday club email campaign.

Download the guide

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Lessons learned from our customers about IT cost management


Managing an IT budget is more complicated than just keeping costs low. To stay competitive, you need to know how to cut costs and where to invest. Get practical tips on IT cost management here.

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