Email Strategy Office Hours – Welcome Series & Re-engagement Emails

Once someone joins your subscriber list, what are you doing to make sure they stay there? It’s important to start this new relationship off on the right foot, and that begins with your Welcome Email. In this session, Tim D’Avis shares why a welcome and re-engagement series is so important, as well as strategies for how to handle list hygiene, tips for re-activation, and how to measure the success of your efforts.