2018 B2B Marketing and Sales Alignment Benchmark
Compare your organization’s alignment and strategy with other sales and marketing teams
What’s Inside?
- Stats to compare your organization’s alignment and strategy with other sales and marketing teams
- How alignment contributes to consistent messaging and outstanding customer experience
- What best-in-class sales and marketing teams are doing to achieve success
Cross-Team Tensions Must Move Aside for Positive CX
Sales and marketing have often established a less-than-seamless relationship—and to what end? Poor customer experience, gossip in the office kitchen, and a ton of wasted time.
Did you know:
> 55% of marketers don’t know which assets salespeople use most
But, wait—sales isn’t off the hook here.
> 44% of salespeople don’t know which assets are used most by fellow salespeople
Want to see how your team stacks up? Download the full report.
Even better—want to prove you’re at the forefront of alignment? Forward it to your sales/marketing colleagues. Alignment starts with communication, after all.
More resources
Revitalizing the Power of Voice in Your Contact Center
With the rise of AI and self-service options, where does the voice channel fit in the customer journey? In this eBook, you’ll learn why the voice channel is still an integral part of the customer experience and how it can empower a seamless omnichannel contact center strategy.
Struggling with AI Implementation? Change Management Can Help
Change management is an effective way to optimize any major transition. But given the potential magnitude of the AI revolution, it’s more important than ever to really nail this vital process here and now.
Cloud Capture and Fax: AI-driven document management
Our cloud capture and fax solution provides your team with a secure and user-friendly solution for capturing, faxing, and routing documents seamlessly integrating with your current systems, so you can transmit digital data instantly to improve service delivery and prevent clerical errors.