Your B2B Marketing Strategy Workbook
Your B2B Marketing Strategy Workbook
B2B marketing is full of complexity. Have you ever wished for a guide?
What’s Inside?
- Steps to plan, create, execute, and optimize your B2B marketing strategy
- Templates to guide you through each stage of the content lifecycle
- Maps to fill out your ideal customer journey
You Know the Best Practices, Now Apply Them
B2B marketing is full of complexity. Have you ever wished for a guide?
Fortunately, we’ve made just that. This workbook takes you through every stage of the content lifecycle: plan, create, distribute, and analyze. Do everything from map out the customer journey to aligning key stakeholders, guided step-by-step by Kapost’s very own marketers.
The success of marketing efforts is tied to your strategy—plain and simple. Even if a campaign is successful, is it actually accomplishing business objectives if it’s not aligned to a broader marketing strategy? Probably not.
Start building your strategy now.
More resources
More resources
The Personalization Playbook: How to Launch Ultra-Targeted Email Campaigns with Adestra
The Personalization Playbook: How to Launch Ultra-Targeted Email Campaigns with Adestra
Ready to transform your email strategy with smarter personalization? This guide will show you how.
Sustaining Nonprofits in Uncertain Times: How to Maximize Grassroots Fundraising
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In uncertain times, relying on big grants isn’t enough. Grassroots fundraising—powered by small-dollar donors—keeps nonprofits independent, stable, and growing.
