- How a content calendar enables you to execute your marketing strategy
- Key characteristics and benefits of a successful content calendar
- A live tour of our team’s content calendar
Learn How the Kapost Marketing Team Optimizes Our Calendar
We at Kapost get a lot of questions about how we manage our content calendar. What assets do we track? How far in advance do we plan (and how often do those plans change)? How does it relate to our strategic initiatives?
So, we yanked open the proverbial hood to give you, our network of marketing friends, a look inside. We shared our philosophy of what role a great content calendar should play in your marketing strategy and showed you what ours looks like in real time.