The CMO’s Guide to Peer-to-Peer Selling
The CMO’s Guide to Peer-to-Peer Selling
Have it come from someone they DO trust – their peers. In this eBook, we’ll introduce you to the next frontier in B2B marketing: Peer-to-Peer Selling.
Buyers are turning to their peers for advice before making a purchase decision. In this eBook, we’ll introduce you to the next frontier in B2B marketing: Peer-to-Peer Selling. The P2P Selling concept can help you drive more revenue and improve alignment between your sales and marketing teams. Download this eBook to learn:
- The 4 trends affecting your buyer’s purchase process that marketers need to cater to
- Why peer-to-peer practices are a key driver of sales & marketing alignment
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Segment Like a Pro: Your Step-by-Step Guide to Boosting Engagement and Conversions
Segment Like a Pro: Your Step-by-Step Guide to Boosting Engagement and Conversions
This guide will equip you with the tools to unlock higher engagement, improve conversion rates, and get the most out of your email marketing efforts.
Qualify Your Way to Better Sales
Qualify Your Way to Better Sales
Chasing a deal never comes without a cost.
Human Over Hype: Designing Experiences That Matter
Human Over Hype: Designing Experiences That Matter
The power of AI is undisputable. From enhanced productivity to driving innovation, AI can take your business to the next level. While CEOs of the world’s most recognizable brands have made bold promises about AI, is it really worth the hype?