Yesterday, Koupon Media officially announced Waterfall as its partner to provide mobile messaging engagement and CRM solutions for its clients. We’re incredibly excited to be partnering with the great team at Koupon Media!
“Koupon’s Partnership Program provides us with a critical enhancement to boost both engagement and sales within our customer base,” said Matt Silk, head of strategy at Waterfall. “Helping our clients measure true end-to-end effectiveness of their mobile engagements is the holy grail for marketers. We’ve seen a massive increase in demand as clients know clearly what each incremental dollar drives to the bottom line.”
You can read more about Koupon Media and the partnership announcement below: