SMS marketing software & API that drives action

Reach your audience where they are and motivate them in the moment with enterprise messaging software built to drive engagement.

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Mobile Messaging Hero

Build meaningful connections with your mobile audience via SMS texting service.

Mobile Messaging Benefit 1

Deliver the messages your audience wants.

Send text, pictures, video, animated GIFs, gamified offers, and much more.

  • Collect user data with surveys and polls.
  • Go contactless with wallet passes and QR codes.
Mobile Messaging Benefit 2

Personalize messages with smart segmentation.

Deliver high-converting messages with data-driven campaigns powered by a single subscriber view.

  • Automate and personalize messages based on a variety of triggers.
  • Import CRM data and sync updates back to your CRM.
Mobile Messaging Icon 1
Talk with–not at–your audience.

Have two-way text conversations with pictures and attachments, transfer to a call with one click, and manage one-on-one text threads in real time.

Mobile Messaging Icon 2
Track every text, click, and call.

Identify patterns from usage reports, export data, determine the ROI of your SMS program, and optimize messages with A/B testing.

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Enhance your marketing ecosystem.

Upland Mobile Messaging integrates seamlessly with your existing CRM, ESP, POS, or any other application via API.

"I think we were really successful in supporting Public Citizen’s efforts to organize rallies in just a few days,” said Mr. Wilson. “Over 2,500 people texted us back! We know that Sierra Club supporters were out in force in many locations and in light of the short timeframe, I call it a big win."

Andy Wilson
Online Organizer for the Sierra Club

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Deliver the messages your audience wants through our SMS software.

Our enterprise-grade software meets the needs of diverse industries, delivering messages that drive engagement at a personal level.

Media & Entertainment

Deepen engagement with interactive content and localized updates.

  • Design mobile-optimized contests and promotions.
  • Conduct quizzes and polls and use text-to-vote features.

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Restaurant & Hospitality

Deliver personal service, relevant offers, and maximum convenience.

  • Send text updates on menus and curbside, take-out, and delivery orders.
  • Offer targeted coupons, mobile wallet passes, and QR codes.

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Nonprofit & Advocacy

Encourage donations, foster activism, organize volunteers, and drive civic engagement.

  • Connect constituents with their legislator using info lookup and text-to-call.
  • Communicate important information and help connect underserved populations.

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Drive in-store and online sales with a seamless customer experience.

  • Increase loyalty with point updates, targeted offers, and dynamic mobile wallet passes.
  • Keep customers in the loop with store updates, purchase confirmations, and order notifications.

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Reduce operational costs while improving customer satisfaction.

  • Deliver personalized, real-time account and transaction notifications.
  • Alert customers when fraud is suspected on their card or account.

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Reliable products.
Real results.

Mobile Messaging Fanup

Mobile Messaging

FanUp pivots their text-to-win contests to engage fans at home

Thousands of new email addresses added to list through SMS contest.

81.78% Emails Captured

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Univision image

Mobile Messaging

Univision Drives Over 200,000 Latino Voter Registrations

SMS text campaign leads to over 200K new registered voters.

200K new registered voters

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Greenpeace image

Mobile Messaging

Greenpeace Discovers How to Turn Supporters Into Monthly Sustainers

Mobile subscribers were 60% more likely to become monthly sustainers.

60% more likely

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Self-service. Out of the box. Above and beyond.

Upland Mobile Messaging gives you everything you need for powerful messaging campaigns—and then some.

Segmentation and personalization
  • Flexible audience building via dynamic segmentation, upload, or API
  • Dynamic SMS and MMS content insertion
  • Inclusion of custom fields
Precision targeting
  • Data-driven customization for language, preferences, and behaviors
  • Advanced scheduling with auto-adjustment for time zones
  • Location-based messaging for zip codes, store locations, and more
Mobile CRM capabilities
  • Detailed profiles of every user
  • Unlimited custom profile fields
  • Comprehensive tracking of every user action
Testing and insights
  • A/B split testing
  • Real-time campaign impact and conversion measurement
  • Scheduled and auto-distributed reports
Proven security, scale, and reliability
  • Industry-standard security and encryption technology
  • 24/7 system and short code monitoring
  • Designed to scale with maximum availability
  • Accommodates any organization’s business rules for managing access
Advanced capabilities
  • Text-to-call and text-to-donate
  • Legislator assignment and call routing
  • Information lookup and live text chat
  • Gamification with scratch-offs, timed offers, and more
Mobile wallet and QR codes
  • SMS delivery of dynamic wallet passes and QR codes
  • Push notifications for mobile wallet pass users
  • Mobile wallet pass templates for easy pass creation
  • Geotargeting for location-based wallet pass alerts

The last mile is our sweet spot.

With geo-redundant data centers and 10+ operator connections, our messaging backbone has more carrier connections, higher throughput, and greater scale efficiencies than any other.

And that’s just the beginning.

Let us show you what Upland Mobile Messaging can do.

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Elevate your customer experience.

Pair Upland Mobile Messaging with other products for engaging customers across every marketing touch point.


Drive engagement, loyalty, and conversions on mobile apps.

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Full lifecycle email marketing and automation for enterprise organizations.

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Rant & Rave

Customer engagement software that turns insight into action.

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Need more support? We’ve got you.

Our cost-effective Premier Success Plans offer dedicated account management, expanded support hours, personalized training, custom integrations, and more. Let’s talk

Get things done with the best texting software for your business.

Let’s get to work