Using Mobile Messaging for Year-End Fundraising: An A-to-Z Guide
In Using Mobile Messaging for Year-End Fundraising: An A-to-Z Guide, you’ll get tips and tricks for driving donations at this critical part of the fundraising calendar.
Nonprofit organizations drive 29% of donation revenue between the Tuesday after Thanksgiving and the end of the year. This means that the difference between a good year and a great year for your organization comes down to your year-end fundraising campaign.
Get the guide for expert advice on leveraging your text messaging program to drive donations, including tips for:
- Segmenting your list to deliver the most relevant messaging
- Personalizing your communication to better connect with potential donors
- Running A/B tests to maximize the success of your campaign