Platform

THE KAPOST SOLUTION

The Content Marketing Platform to Unite All Revenue Teams

CENTRALIZE AND ORGANIZE CONTENT TO

Build a Cohesive, End-To-End Customer Journey

 

USE CASE ONE – 1 MIN

Stop wasting 60+% of your content with unsortable, unsearchable, and siloed repositories

  • Create a single system of record to manage all content
  • Manage a unified, custom taxonomy to power reporting and analytics
  • Use advanced search and filtering to audit and update content
  • Find the hidden gaps in your marketing strategy

Learn how the Kapost platform supports your content operations journey. Download the PDF »

ENABLE ALL CUSTOMER-FACING TEAMS TO

Speak in One Voice across Every Touchpoint

 

USE CASE TWO – 1 MIN

Don’t confuse your customers with a ping-pong experience of mismatched messaging

  • Curate content for sales, support, and partners with Collections
  • Create and share a targeted content journey with trackable Bundles
  • Embed and auto-recommend content where your teams live
  • Report on which content is used most by customer-facing teams

Learn more about content curation with Kapost. Download the PDF »

VISUALIZE STRATEGIC PLANS AND UPDATES IN REAL TIME TO

Connect Your Strategy to Execution

 

USE CASE THREE – 1 MIN

If content creators can’t see your strategy and can’t use it to better align their work, does it really exist?

  • Create assets and campaigns directly from ideas submitted by sales and success
  • Evaluate content via matrices to plan each stage of the customer journey
  • Manage access and permissioning to ensure individuals see just what they need
  • Map campaigns to timelines to visualize key activities and launch dates

Learn more about strategic planning with Kapost. Download the PDF »

CONNECT AND COORDINATE SILOED TEAMS TO

Orchestrate the Journey, Not Just the Interaction

 

USE CASE FOUR – 1 MIN

End the cycle of ineffective status meetings and rogue content launches

  • Coordinate marketing initiatives across teams to keep content on message
  • Templatize workflows to automate accountability and consistency
  • Configure custom views and metrics boards for each stakeholder
  • Do SMART agile with centralized, up-to-date campaign briefs and plans

Learn more about data and reporting with Kapost. Download the PDF »

EMBRACE CONTENT AS A TEAM SPORT WITH

One Place for Collaboration, Communication, and Visibility

 

USE CASE FIVE – 1 MIN

Never lose another project in the chaos of email, chat, and static work drives

  • Collaborate in-app with comments, visual annotations, and smart deadlines
  • Create shareable, enterprise-grade saved views and editorial calendars
  • Manage approvals to keep content on message and on brand
  • Integrate with the tools you already use for seamless distribution and tracking

Learn more about collaboration with Kapost. Download the PDF »

Orchestrating a Campaign across Teams and Channels

See how one marketing leader manages initiatives seamlessly across teams to create strategic content for every channel and deliver a cohesive, personalized experience.

Check it out »

Unite your revenue teams with Upland Kapost.