Curating the best from around the content marketing web. Tip us off to your favorite sources in the comments or via email.
Winning the Content Marketing Race: Learn how to gear up for the start, run the race, and keep your eyes on the finish line. Via Search Engine Watch
Post, Ping, and Pray is *Not* a Content Marketing Strategy: Are you investing enough resources in marketing your content? Via PR Squared
Dollar Shave Club Punches Gillette Where It Hurts (in the Marketing Budget): DollarShaveClub.com launched this week with viral success. Content marketing at its finest. Via PandoDaily
Kraft Foods Dishes Out Its Recipe for Successful Content Marketing: Julie Fleischer, director of content strategy and integration at Kraft Foods, shares her successes and ideas for content marketing. Via Forbes
Seven Reasons Your Content Marketing Needs a Brand Journalist: Marketing Profs outlines the top seven reasons journalists are a great fit for leading and developing content marketing operations. Via Marketing Profs
Did we miss something that wowed you this week? Share it in the comments.