Customer Engagement Integrations

Activate Your Best Customer Assets

Expand the way you capture and leverage positive customer advocacy in sales and marketing cycles and access even more value from your customer base. RO Innovation’s integrations with a variety of customer advocacy and popular technology platforms give you the flexibility you want while centralizing the assets you need.

Influitive logo

Influitive Integration

Find new references from your existing customer advocate pool and let them start talking to the right prospects. Used together, Influitive and RO Innovation offer an end-to-end solution to:

  • Discover, engage and mobilize NEW customer references
  • Align customer references with the right sales opportunities based on products, region, usage and more
  • Provide recognition, perks and rewards for customer reference participation

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Gainsight logo

Gainsight Integration

The RO Innovation-Gainsight integration has a custom object linking customer success and customer advocacy efforts in key ways to drive value. With the integration you can:

  • View and track references in Gainsight
  • Create a Scorecard Measure for advocacy
  • Update Health Scores based on advocacy impact
  • Send automated messages of appreciation
  • Initiate CTAs to coordinate references cross-functionally

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TechValidate Integration

Have a greater impact on prospect engagement with centralized voice of the customer content. The direct connection between TechValidate’s content generation application and RO Innovation’s platform enables companies to:

  • Quickly optimize the production of new customer advocate collateral like case studies, quotes, aggregate statistical evidence and customer reference nominations
  • Make assets immediately available for use in sales and marketing activities
  • Leverage a centralized, searchable system of record for increased visibility and real-time access

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Integration with Other Marketing Platforms

Our integration capabilities don’t stop at the list above. Because of our API and configurability, chances are we can integrate with any marketing platform your team deems critical for their daily workflows and success.

Learn more about RO Innovation's Customer Engagement Integrations