This informative session features a distinguished panel of enterprise sales experts as they discuss the challenges shared by revenue teams, and actions they can take to achieve their business objectives.

• Understand buyer motivation and the hurdles they aim to overcome
• Uncover pivotal stakeholders and who holds the power and influence
• Guide sellers with contextual actions, insights, and best practices
• Synchronize your team and engage with buyers as a trusted advisor
• Identify common “Red flags” and how to leverage them to secure successful deals

Sales leaders and entire B2B revenue teams continue facing a challenging business landscape. Buying groups have expanded, competition has grown fiercer, and a mere 14% of businesses believe sales teams are reaching their key decision makers.

Overall, sales and buying cycles have become more complex. Nevertheless, a seller’s mission remains unchanged: convince buyers that the solution provided is the best for their business. To succeed at that, it’s imperative to cultivate meaningful relationships with the relevant stakeholders. Anticipating your buyer’s needs, ambitions, and comprehending their problems, challenges, and objectives become paramount.

Watch this on-demand webinar to hear the real experiences of a selected panel of global sales leaders on how they’ve found innovative ways to engage with buyers and demonstrate value back to the business to drive revenue growth.