How Did the Revenue Team Get Lost in Translation?
How Did the Revenue Team Get Lost in Translation?
How do you bring the data together to meet aggressive revenue targets?
There’s a great scene in Bill Murray’s Lost in Translation. Scarlett Johansson asks him, “Why don’t you just get out of here?” “Well first, I have to finish my drink, then I have to pay my bill, then I have to get off this bar stool….” How do you bring the data together to meet aggressive revenue targets? There’s a lot of focus on sales, there’s a lot of focus on how can we make the number. Everyone’s in the data-driven business. But the big problem is we are all looking at different data, and there’s no translation mechanism, there’s no filter, and fundamentally, the biggest issue is we don’t understand what the customer wants.
Detangle this issue with Patrick Morrissey, Upland Software, and Paul Roberts, OC Talk Radio. Be ready to take notes.
January 20, 2020

More resources
More resources

The Culture of Knowing: Why Knowledge Management Isn’t Always About Answers with Lana Kosnik
The Culture of Knowing: Why Knowledge Management Isn’t Always About Answers with Lana Kosnik
Feeling swamped by scattered information and longing for real knowledge flow? Join our KCS expert, Lana Kosnik, as she explores the pivotal role of people and collaboration in making organizational knowledge truly work through the power of KCS and AI-powered knowledge.

The Knowledge Imperative: How AI is Reshaping the Way We Work with Stephen Harley and Adam Obrentz
The Knowledge Imperative: How AI is Reshaping the Way We Work with Stephen Harley and Adam Obrentz
Drowning in Data, Starved for Answers? Discover how leading experts Stephen Harley and Adam Obrentz are tackling the critical challenge of making organizational knowledge truly work. In this insightful episode, learn about the evolution of knowledge management in the age of omnichannel support and the revolutionary impact of AI. Uncover strategies to move beyond fragmented information and unlock a competitive advantage by delivering the right knowledge, exactly when and where it's needed. Plus, get a glimpse into the exciting future of the RightAnswers platform.

Charting a Course to Account Planning Success
Charting a Course to Account Planning Success
Avoiding the Pitfalls: How Failed Sales Transformations Pave the Way for Success