Curating the best from around the content marketing web. Tip us off to your favorite sources in the comments or via email.

Facebook Launches New Curated Site to “Celebrate Great Stories”: The network’s new Stories site features content from “people using Facebook in extraordinary ways” and is curated based on a different theme every month. Via The Verge

Guinness Tests E-book Original Market With Anti-Olympic Title: The release of the company’s new e-book, Guinness World Records Wacky Sporting Champions, corresponds with the airing of the Olympic Games in the hopes of a spike in sales and readership. Via Publishers Weekly

Social Media Are Giving a Voice to Taste Buds: Frito Lay is banking its new flavor on Facebook feedback. Via The New York Times

How Content Marketers Can Grow Their Audience: Three Takeaways From MozCon 2012: Gary Weyel shares what he learned during MozCon 2012 about content creation, content promotion, and being patient. Via Experts Exchange

Did we miss something that wowed you this week? Share it in the comments.