Case Study

GM Financial streamlines content deployment processes to boost employee productivity and accuracy.

GM Financial created consistency to reduce non-compliance errors.


Disconnected knowledge bases.

GM Financial faced the challenge of implementing a new system that would change policies and procedures across virtually every department in the dealership network. With Panviva, GM Financial consolidated information into one central knowledge base and simplified the process of creating content. Now, content is both easier to author and easier to find, ensuring employees have the right information, exactly when they need it.

“We chose Panviva to move our content into the future and away from our fragmented past.” – Heather Morrow, Enterprise System Specialist II


Consolidate and simplify.

GM Financial began with a small amount of content as a process change pilot, then Panviva support team members guided content authors through a complete content overhaul. Panviva drove consistency through the process, helping created finished content that is also easily findable.


A content creation tool authors love to use.

The use of Panviva drove several outcomes for GM Financial, including:

  • Consistent information across the creation process and departments
  • Increased productivity for employees using Panviva
  • Reduced risk of non-compliance errors

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