Sales Technology Convergence: Prioritizing A Unified Seller Experience

Webinar
  • September 18th

    10:00am CDT / 11:00am EDT / 4:00pm BST

Meet the speakers

Featuring

Sales technology has exploded, leaving many revenue teams overwhelmed and confused. It’s time to simplify.

The era of growth-at-all-costs is over. Today’s B2B landscape demands sustainable profitability. To achieve this, sales organizations must effectively orchestrate value-adding buyer engagements while optimizing internal revenue-generating processes.

Are you grappling with a fragmented sales tech stack? Are you struggling to connect the dots between sales engagement, revenue intelligence, and revenue operations? It’s time to prioritize a unified seller experience.

Join Altify experts and guest speaker, Forrester principal analyst Seth Marrs as we delve into the emerging category of Revenue Orchestration. Learn how to:

  • Optimize your revenue process: Streamline workflows, improve seller productivity, and improve forecast accuracy.
  • Enhance buyer engagement: Improve account planning and deal management with guidance based on customer intelligence data.
  • Drive sustainable profitability: Increase revenue, improve win rates, and maximize ROI.
  • Stay ahead of the competition: Leverage the latest AI sales technology trends to gain a competitive edge.

Webinar Highlights:

  • Forrester’s research on the factors driving the convergence of sales technologies
  • In-depth exploration of core capabilities required for successful Revenue Orchestration
  • Practical insights on implementing cutting-edge AI innovations to enhance seller productivity
  • Best practices for aligning sales technology with business objectives

Don’t miss this opportunity to gain a competitive advantage. Register now to learn how Revenue Orchestration can transform your sales organization.

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Meet our panel of experts

Seth Marrs Headshot for Altify's Sales Technology Convergence Webinar

Seth Marrs

Principal Analyst - Forrester

Seth brings more than 20 years of experience leading sales operations, service operations, and marketing organizations. He excels at leveraging data, process, and technology to drive growth in organizations of all sizes and in all industries.

Travis Hill

VP, Customer Experience - Upland Altify

Travis is a seasoned sales leader with a proven track record of driving sales success. As Vice President, Customer Experience at Upland Altify, he oversees customer success, renewals, strategic consulting, and implementation initiatives. With a focus on post-sales excellence, Travis has led multi-year, multi-million-dollar sales transformation projects for some of the world's largest organizations. A thought leader in the industry, he launched the Sales Leadership Roundtable for CEB (now Gartner). His expertise in melding sales methodologies with technology at scale in complex client accounts have solidified his reputation as a highly respected leader in the field.

Nigel Cullington Headshot for Altify's Sales Technology Convergence Webinar

Nigel Cullington

VP of Marketing - Upland Altify

Nigel Cullington is VP of Marketing for the Sales Effectiveness business unit at Upland Software, and is responsible for planning, creating and implementing the overall marketing strategy for Altify. Prior to joining Upland Software, he held similar roles at Altify, Openwave Messaging and Critical Path, that helped contribute towards two successful company acquisitions. Previously, Nigel founded a marketing and media agency for mobile content and technologies, and held senior positions in software, publishing and internet companies.